How to Brief a Luxury AI Model (So You Actually Get What You Want)

A step‑by‑step guide to briefing AI models like True Charm’s muses for aligned, on‑brand campaign results.

AI models are powerful, but they are not mind‑readers. The quality of your output depends on the quality of your brief. The good news: once a muse understands your brand world, you can generate a high volume of aligned content with far less friction than traditional shoots.

Key sections:

• Non‑negotiables to define: audience, mood, boundaries, and goals
• Visual direction: references, palettes, and must‑have scenarios
• Narrative direction: what the muse believes, feels, and stands for
• Example briefs for Sierra, Alina, Isadora, Iyanna, and Mimi​